Strategic communications built for the long run
Marathon Global Communications helps disruptive and innovative companies define what they stand for; we craft stories people remember, build relationships with key voices, and place your company in the spotlight long-term.
Story clarity
We sharpen your narrative, messaging, and proof points so every conversation lands.
Influencer relationships
We identify the right editors, analysts, and tastemakers, then build trust over time.
Momentum that lasts
Less chasing quick hits, more consistent visibility that compounds.
Communications that change how people think
If your story is unclear, growth is hard. We introduce an outside perspective, practical counsel you can act on, and experienced execution that earns your business attention, credibility, and lasting demand.
Put simply, you partner with a team that is focused on your long-term success, acts as an extension of your own team, and delivers outstanding results across narrative and launches.
Core services
Story and message development
We craft your story, ensuring what your audience hears is precisely what you want them to.
Common outputs:
Positioning, narrative frameworks, messaging, proof points, FAQs, talk tracks, core story document, messaging guide, pitch angles.
Media relations and relationship building
Targeted outreach and steady relationship building with journalists that will drive your message, prioritizing understanding over noise.
Common outputs:
Media list, briefing materials, outreach plan, interview prep.
Campaign planning and management
Ensure you activate integrated campaigns that build awareness, credibility, and momentum across multiple touchpoints, ensuring a meaningful result.
Common outputs:
Campaign plans, editorial calendar, asset list, execution management.
Strategic communications counsel
Gain access to candid guidance on what is working, what is not, and where to focus next, free from internal bias.
Common outputs:
Communications roadmap, priority recommendations, risk flags.
Product and initiative launches
Be prepared for your upcoming launch, as the Marathon team handles everything launch strategy and execution, from narrative and timing to press engagement and leadership visibility.
Common outputs:
Launch plan, press kit structure, press release drafts, briefing documents.
Analyst engagement
We help you build the right analyst relationships, manage briefings, and show up with confidence and clarity.
Common outputs:
Analyst targets, briefing narrative, follow ups, tracking.
Executive visibility and media coaching
We help leaders communicate with conviction across interviews, panels, internal events, and announcements.
Common outputs:
Prep sessions, Q and A, keynote narrative support.
Program oversight and interim leadership
Introduce senior oversight that helps keep communications running smoothly, aligned across teams, and accountable.
Common outputs:
Planning rhythm, reporting, stakeholder coordination.
How We Work
Align
We clarify your goals, audience(s), and what success truly looks like for your company.
Build the story
We shape the narrative, proof points, and the angles that will make a meaningful and satisfying result.
Earn attention
We connect you with the right influencers and outlets to deliver consistent, long-term visibility.
Sustain momentum
We refine what works,
evolve the story, and keep results consistent as your business grows.
Where we help most
Marathon is built for companies that are ambitious, working in noisy categories, and especially where products are strong but the story isn’t reaching the right audience.
We specialize in helping:
Scaling companies prepare for their next growth chapter
Launches that need credibility, not just noise
Teams without senior communications leadership in-house
Brands entering or expanding their reach in the US market specifically
Technical products that need clearer translation for real people
Why Marathon
Communication that compounds. Success isn’t one launch. It’s consistent effort that drives long-term engagement and a permanent place in the market and customer perception. That’s what Marathon delivers.
Clear focus
We define the story, find the right influencers, and build context over time.
Earned relationships
We seek out trust and relevance as results, not press blasts and vanity metrics.
Senior brain, practical execution
You receive straightforward counsel and accountable delivery; none of the agency theatre.
What people are saying
“Ben is one of those people whose team you just want to be on. He is super skilled in comms, storytelling, PR, building relationships, securing coverage that matters, and he puts we before I.”
Cecelia Albright, Vattenfall
Ready to sharpen your story and build lasting visibility?
Tell us what you are launching, selling, or changing, and we will recommend the most effective next step.